It is with great honor that we announce that Bob Richards Toyota was awarded the prestigious President’s Award for 2011. It is the highest honor a dealership can receive from Toyota, and is only awarded to those dealerships who have demonstrated a commitment to maintaining Toyota’s high standards for customer satisfaction.
One of Toyota’s primary goals [...]

Going on sale just in time for you to cruise under the summer sun, Scion announced the full details of the newest model to the Scion family - the FR-S rear-wheel drive sports car. The FR-S expands Scion’s line to five models and is a new design that adds depth. We previewed the FR-S last year, but the full details have been released today.

In the past we discussed how leases can have costs when returning the vehicle based on going over the set mileage or wear and tear on the vehicle. Now, Toyota is looking to help its customers with a new Excess Wear and Use Protection Plan.

Keeping your car running smoothly takes care and a range of techniques but one of the most important maintenance projects is keeping your oil fresh. Changing the oil at regular intervals can do wonders for keeping your vehicle on the road. Conversely, one of the worst feelings is locking up an engine by running low on oil. We’ll examine how often you should change your oil and what types are best for your engine.

You may give them a kick when checking out a new car but your tires need much more attention than a love tap. Keeping your tires in good condition can do more than just keep you on the road, it will improve gas mileage, vehicle handling and reduce the risk of breakdowns or accidents.

•    Fits the lifestyle of young, active families
•    “v” for “versatility” with more cargo space than 80% of small SUVs
•    42 MPG combined rating
•    Premium-level safety systems and integrated multimedia
•    Pitch and Bounce Control, Panoramic View Moonroof
The newest member in a growing Prius family of hybrid vehicles, the Prius v delivers an unparalleled blend [...]

Whether you are a high school or college student making an investment in a car or a parent looking to invest in an affordable safe car for your child who is about to join the driving forces or graduate, there are many safe and affordable options with that first car investment. Toyota’s [...]

Lots going on the Toyota front - your source for the latest on a brand that is focused on one thing – you.

Toyota to Move Forward with Japan Car Production for Most of May
Scion tC Receives Five Star Overall Rating for Crash Tests
The Environmental Protection Agency Recognizes Toyota for its Commitment to Environmental Excellence

Toyota to Move [...]

This month J.D. Power and Associates today announced the results from their 2011 Vehicle Dependability Study (VDS), covering 2008 model year vehicles. The following comments on the VDS can be attributed to Jim Lentz, president of Toyota Motor Sales (TMS), U.S.A., Inc.
“Vehicle owners have spoken in [...]

“In light of recent press reports, Toyota would like to clarify its relationship with Dr. Chris Gerdes, Director of the Center for Automotive Research at Stanford University.  At Toyota’s request, Dr. Gerdes was asked to provide an independent evaluation of a preliminary report [...]